Close up image of Instagram download app screen.

ThornLearning produces digital marketing toolkits to support the promotion of the British Council’s online teacher training courses and events to a global audience of teachers and teacher educators, across the client’s social media channels.

Currently supporting the third iteration of this project, our team is proud to provide writing, graphic design and video production services. Toolkits consist of a selection of localised branded images, gifs, videos and downloadable posters, accompanied by supporting copy for:

  1. Facebook
  2. Instagram
  3. LinkedIn
  4. X
  5. Email campaigns
  6. Newsletters

Working in Adobe Photoshop, InDesign and Premiere Pro, we provide output files in a variety of formats. All elements of the toolkit, including post copy, previews of image files, ALT-text, UTM tracked links and instructions for regional marketing teams are combined within a single downloadable file.

 

Contributors

Chris Thorn and Nikki Owen